Broadcast Motion Graphics
Broadcast quality motion graphics for entertainment and education.
At Tracks and Layers, we craft slick title sequences, explain complex concepts, design immersive maps, build 3D motion graphics, and create VFX for broadcasters, production companies, entertainment brands and education platforms who need their ideas to look unmistakably premium on screen.
Our team of expert motion designers, animators and visual effects artists bring years of experience solving visual challenges for TV and streaming, delivering high-quality, broadcast-ready content built to hold up on screens of all sizes all whilst working to the toughest deadlines.
Motion Made for Broadcast.
What Is Motion Design?
Motion design is where storytelling meets movement – the craft of bringing ideas to life through animated visuals that communicate, captivate, and connect. For entertainment, that means title sequences and graphics packages with real presence, built to set the tone for a series and hold an audience’s attention. For education, it means turning complex or abstract subject matter into visuals that are clear, memorable, and genuinely engaging to watch. Either way, motion design is about purpose: helping an audience understand faster, feel something, and remember more.
Why Use Motion Graphics?
Good motion design does more than “look cool.” It clarifies complexity without overwhelming, guiding the viewer through a story or a concept with thoughtful timing, rhythm, and visual cues. For entertainment programming, that’s a bold title sequence that sets the tone before a single word is spoken. For education and factual content, it’s the difference between a viewer switching off and a viewer understanding, and remembering, what they’ve just been shown. Motion graphics can visualise the processes and concepts that are too complex, too abstract, or simply impossible to film – and motion consistently outperforms static graphics, generating up to 50% higher engagement.
How Can It Help?
For a broadcaster, production, or education brand, motion design is an opportunity to define personality on screen. It helps a series or a channel stand out in a crowded schedule by embedding a distinctive style into every frame and transition. Done well, motion design doesn’t just deliver information – it sparks emotion, reinforces identity, and makes content unforgettable. Crafted with precision, care, and a sense of fun, values central to how we work, it becomes a tool for connection, not distraction.
From broadcast title sequences and animated graphics packages to explainer content and immersive on-screen visuals, motion design brings ideas out of static silence and into dynamic life. It’s built to work consistently across every platform your content lands on, from broadcast transmission to streaming and social.
If you’re considering motion design for your next entertainment or education project, think of it as more than animation. It’s visual storytelling in motion: purposeful, creative, and designed to move people, intellectually and emotionally. We partner with you on both craft and strategy, so the work is not only broadcast-ready and beautiful, but meaningful and effective too.
Our Motion Graphics Services
WE'VE GOT ALL ASPECTS OF MOTION DESIGN COVERED
Find out more about our motion graphic design services by hovering over each one or clicking to dive deeper…
OPEN STRONG, LEAVE A LASTING IMPRESSION
We create unskippable title sequences that set the tone and atmosphere for your TV show, film, or web series. From sleek and minimalist to epic and sweeping, our sequences hook your audience from the first frame and stay with them long after the credits roll. We bring storytelling, design, and motion together to deliver titles that feel essential to your story – not just an introduction.
PUT YOUR STORY ON THE MAP - LITERALLY
From charming illustrated coastal towns to sweeping cinematic 3D landscapes, we bring locations and journeys to life through beautiful, bespoke maps. Whether you need something grounded in reality or rooted in fantasy, our team can build maps that are visually compelling, accurate, and always story-driven, helping your audience to understand the geography of the stories you’re telling.
FROM TINY TOUCH UPS TO FULL-BLOWN SPECTACLES
Add a touch of magic to your content with our visual effects service. Whether it’s invisible compositing or full blown alien invasions, our team brings precision and imagination to every shot. We thrive on crafting believable, seamless VFX that elevate your story without stealing the spotlight (unless they’re meant to).
Motion Graphics Showcase
Blue Peter, BBC Studios
As the world’s longest-running children’s TV show, Blue Peter needed a new graphics package that stayed true to its iconic brand and historical legacy. We created a full motion graphics package and title sequence to reflect where the show and its audience are heading, future-facing and flexible, while still carrying Blue Peter’s heritage.
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Designed a consistent toolkit of titles, stings, and graphics with over 200 individual assets
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Modular and strand-based design for easy clipping and distribution across broadcast, social, and web
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Bespoke animated title sequence mixing live-action presenter photography with motion graphics
Go Explore with Andy Day, Craftwork Media & BBC Childrens
The BBC brought us on board alongside long-time collaborators Craftwork Media to develop and deliver an entire suite of movement-based short films starring CBeebies favourite Andy Day, six energetic, educational adventures across space, sea, and city, built to get young children up, moving, and imagining for the BBC’s YouTube audience.
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Developed 16 action-packed adventures, from Moon Missions to Dinosaurs and Pirates from concept through pre-vis, green-screen shoot, and final composite
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Combined a vibrant low-poly 3D aesthetic with 8K green-screen capture for clean, flexible keying, with subtle educational goals built into every film
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Generated 2.5 million+ YouTube views in two months along with strong performance on BBC iPlayer
We Are Not Alone, Big Talk Productions & UKTV
For this feature-length sci-fi comedy from the creators of Ghosts, UKTV and Big Talk Productions needed a title sequence to bridge the film’s opening scene and set up the story ahead.
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Crafted a retro-inspired sequence tracing stargazing history to Voyager’s launch and its capture by alien invaders
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Delivered a broadcast-standard sequence the production team called comparable to major streaming platforms
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Praised by the writer, director, and producer for creativity, collaboration, and hitting a complex brief on time
EA Sports FC Mobile, Founder Creative
Supported Founder Creative in the production of over 50 pieces of social content, stadium ads, TikTok filters and more across FC25 and FC26 mobile, helping them to reach over 3.4 million followers around the world.
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Delivered on over 50 content briefs in a 12 month period
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Created social video content, completed VFX work for commercials, built stadium graphics and even created a couple of TikTok filters!
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Established a seamless workflow with the Founder team using tools like ClickUp, Dropbox, Frame.io and GDrive
Clients That Move Us
We’re a trusted pair of hands for the best in the business, delivering broadcast and digital content that stands out. These are some of the partners we’ve been lucky enough to work with.
CLIENTS SAY THE NICEST THINGS
“Another highly imaginative sequence”
PHIL WARBURTON-LEECH, PRODUCER, WE ARE NOT ALONE, BIG TALK PRODUCTIONS
CLIENTS SAY THE NICEST THINGS
“Couldn't be more pleased with the service”
BECKY HOOSE, PRODUCER, EUROS 2021, BBC SPORT
CLIENTS SAY THE NICEST THINGS
“The first company i thought of”
MORAY LONDON, CREATIVE DIRECTOR, PICTURE LOCK FILMS
Creative Scope
Visual Development
Design & Animation
Review & Refine
Delivery & Adaptation
PURPOSEFUL MOTION CRAFTED WITH CARE
We love tackling big creative challenges and bringing new ideas to life. As your go-to motion graphics studio for entertainment and education, we value innovation, honesty, and flexibility in everything we do.
WE FIND INNOVATIVE WAYS TO MAKE IDEAS VISUALLY POWERFUL
From visual language to creative technology solutions, whatever the challenge, we’ll work with you to find the right techniques and tools to bring your story to life.
DEADLINES ARE NO PROBLEM - WE THRIVE UNDER PRESSURE
With a background in broadcast TV, we know exactly how crucial delivery dates are, and how to make sure we never miss one.
WE MOVE PEOPLE WITH CONTENT THAT CONNECTS AND RESONATES
From dramatic title sequences that draw audiences in before every episode, to magical children’s content that stays with them for a lifetime, we help you create something genuinely memorable.
WE BELIEVE THAT SIMPLICITY & HONESTY ARE KEY TO BUILDING TRUST
No AI chatbots or canned responses here, you work with real people who care about building strong, lasting relationships.
YOUR SUCCESS MATTERS TO US, SO YOU'LL ALWAYS GET THE BEST OUTCOME FOR YOUR BUDGET
We’re always looking for smarter, more efficient ways to deliver more value without sacrificing quality.
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Creative Solutions
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On-Time Delivery
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Audience Impact
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Open Communication
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Efficient End-to-End
FAQs
What is motion graphics or motion design?
Motion design is the craft of using animation, graphic design, and timing to communicate ideas through movement. In broadcast and streaming, that means title sequences, on-screen graphics, and animated explainers that turn a static idea into a visual experience an audience actually engages with. For entertainment programming it sets the tone before a word is spoken; for education and factual content it makes complex information clear, memorable, and easy to follow.
Why would my project benefit from motion graphics?
Motion graphics help a series or piece of content stand out and stay memorable in a crowded schedule. They communicate information faster than static graphics, keep audiences watching for longer, and give a show or brand a distinct visual personality. Whether you’re looking to open a new show with a bold title sequence, building a new graphical identity for a returning series, or explaining a complex subject to a factual or education audience, motion design adds clarity, energy, and broadcast-standard polish.
What different kinds of motion design projects can you create?
We specialise in broadcast and streaming work: title sequences, full graphics packages, animated maps, 3D motion graphics, and VFX for entertainment, children’s, and education content. Every project is approached with the same focus on storytelling, design integrity, and motion that feels intentional, whether it’s a returning series graphics refresh or a one-off documentary title sequence.
Can you create animated logos or branded assets?
Yes. We can design and animate logos, stings, and idents that extend a brand or show’s identity into movement, whether that’s a broadcast ident, a title card animation, or a full graphics package. Each asset is built to be distinctive, and consistent with your existing visual language, so it reinforces recognition on screen rather than competing with it.
Can you design motion graphics that fit our established brand style?
Yes. Our team works closely with broadcasters and production teams to understand an existing show’s tone, heritage, and visual system, then builds title sequences, graphics packages, and animated idents that feel like a natural extension of it. Every asset is designed to be consistent and considered, never generic or disconnected from the identity your audience already recognises.
Are you able to provide sound design?
Yes. We work with a strong network of experienced sound designers who can craft everything from subtle audio accents to full bespoke soundscapes, scaled to suit your budget. Sound and visuals are developed to work together, reinforcing pacing, tone, and emotional impact across the final broadcast piece.
How long would a motion design project take?
Timelines depend on scope, complexity, and feedback cycles, but delivering to tight broadcast and transmission deadlines is a core part of how we work. We plan each stage carefully and communicate clearly throughout, balancing creative exploration with realistic schedules and reliable delivery, even on challenging turnarounds.
My project needs motion design - how do I get started?
Getting started begins with a conversation. Share your series, brief, or education project with us, and we’ll help define the creative direction, scope, and approach, guiding you from concept development through production to final broadcast delivery.
Can motion graphics be made with AI?
AI can support parts of the process, but broadcast-quality motion design still depends on human creativity, judgement, and storytelling, especially for entertainment and education content that needs to earn an audience’s attention and trust. At Tracks and Layers, we use technology thoughtfully, so every creative decision serves the idea, the audience, and the quality of the final piece.
Let’s make something amazing together
Get in touch
We’re ready to tackle your next big challenge, whether it’s a broadcast title sequence, immersive on-screen graphics, or something in-between. Let’s talk about how we can help bring your entertainment or education project to life.